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  • Why Consumer Panels Are Your Strategic Edge in Market Research

    Consumer panels have emerged as a crucial tool that helps brands amplify what works and eliminate what doesn’t. Gone are the days of investing millions in untested ideas. Modern market…

  • The Power of AI in Market Research

    The market research industry is on the cusp of a major transformation, with AI poised to play a central role in this evolution. However, adopting AI comes with its own…